What is PPC?
Pay Per Click (PPC) advertising is a form of online advertising where businesses pay each time someone clicks on their ad.
This type of advertising can be very effective for businesses that want to increase website traffic, generate leads, and drive sales.
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How does PPC work?
When you create a PPC campaign, you will need to choose keywords that are relevant to your business and that people are likely to search for. You will also need to set a budget for your campaign. Once your campaign is set up, your ads will start appearing in the SERP when someone searches for one of your keywords.
There are many benefits to using PPC advertising, including:
- Increased website traffic: PPC advertising can help you increase the number of visitors to your website. This is because your ads will be displayed at the top of the search results page, where they are more likely to be seen by potential customers.
- Generated leads: PPC advertising can also help you generate leads. When someone clicks on your ad, they will be taken to a landing page on your website where they can learn more about your business and contact you.
- Increased sales: PPC advertising can also help you increase sales. When someone clicks on your ad and visits your website, they are more likely to make a purchase if they are interested in what you have to offer.
How much does PPC cost?
The cost of PPC advertising varies depending on a number of factors, including the keywords you choose, the competition for those keywords, and your budget. However, you can expect to pay anywhere from a few pounds to hundreds of pounds per click.
How to get started with PPC
If you are interested in getting started with PPC advertising, there are a few things you need to do:
- Choose a PPC advertising platform. There are a number of PPC advertising platforms available, including Google AdWords, Bing Ads, and Facebook Ads.
- Create a PPC campaign. When you create a PPC campaign, you will need to choose keywords, set a budget, and create your ads.
- Monitor your results. Once your PPC campaign is up and running, you will need to monitor your results and make adjustments as needed.
Services
How can Furtherance help me with PPC?
PPC advertising is a great way to reach your target audience and drive traffic to your website. When you use PPC, your ads will appear at the top of the search results page when someone searches for keywords related to your business. This means that your ads will be seen by people who are already interested in what you have to offer.
Furtherance is a leading digital marketing agency that specialises in pay-per-click (PPC) advertising. We have a team of experienced PPC experts who can help you create and manage successful PPC campaigns. Here are some of the benefits of using Furtherance for your Pay Per Click campaigns (PPC):
Experienced PPC Experts
We have a team of experienced PPC experts who can help you create and manage successful PPC campaigns.
Complete PPC Packages
We offer a full range of PPC services, including keyword research, ad copywriting, campaign management, reporting and analysis.
Bespoke PPC Campaigns
We can help you create PPC campaigns that are tailored to your specific business goal.
Budget Conscientious
We will work with you to set a budget, choose the right keywords, and write effective ad copy.
Campaign Report Management
We will also manage your campaigns on a daily basis and track your results so that you can see how your campaigns are performing.
We can help you create PPC campaigns that are tailored to your specific business goals. We will work with you to set a budget, choose the right keywords, and write effective ad copy. We will also manage your campaigns on a daily basis and track your results so that you can see how your campaigns are performing.